Courage, Leadership and Building a Human Future in the AI Era with Yasmin London, Founder and CEO of First Movers Co.

Joining me on The Debra Shepherd Podcast this week is Yasmin London. Yasmin is an international keynote speaker, event and podcast host, author and the founder of First Movers Co., an organisation redefining leadership for a human focused future in the AI era.

A former world champion athlete, police officer, and tech director, Yasmin brings unmatched insight into the worlds of technology, gender, youth, culture, and how they impact our human potential.

Yasmin is known for blending powerful storytelling with brave, evidence-based strategy to help people lead, influence and innovate with purpose. Whether on stage, online or on air, Yasmin champions a world where humanity, not just technology, drives progress. Her work activates leaders who go first, create momentum, and shape environments where everyone can rise.

In this episode, Yasmin shares her story. We talk about courage, leadership, the human impact of AI, and what it means to be a First Mover.

Don’t miss this powerful conversation with Yasmin London.

Highlights      

  • What creating a meaningful life and a meaningful business means to Yasmin. 

  • Yasmin shares her story and the interesting moment that led Yasmin to start First Movers Co. 

  • Confidence isn’t a prerequisite; it’s a result of taking courageous action. The more that we take that courageous action, the more proof we have to show ourselves we’re capable of more than we ever thought possible. 

  • Actively shaping the environment you’re in. Yasmin shares the definition of a First Mover. 

  • Why it’s important to have a balanced view of AI and technology and how the end game needs to be about how we can benefit humanity with the technology we create. 

  • Why Yasmin wrote her new book First Movers. 

  • How working in the police force shaped the way Yasmin thinks about technology, safety, and human connection. 

  • How to move through fear and be a First Mover. 

  • Why women and girls are particularly vulnerable as AI and digital systems accelerate. 

  • Yasmin shares one practical First Mover action you can take this week to make a difference. 

  • What competitive swimming taught Yasmin about pressure, fear, courage and resilience. 

Plus, more!

Links and Resources

www.yasminlondon.com

Get Yasmin’s book, First Movers here

Instagram @_YasLondon_

Connect with Yasmin on LinkedIn

Listen On

Thank You For Listening

If you enjoyed this episode, take a screenshot, share it on Instagram Stories and tag me @_debrashepherd

Leave A Review

If you enjoy the podcast, I invite you to leave a review on Apple Podcasts or wherever you listen to your podcasts. Let me know how the podcast inspires, empowers and supports you to communicate meaningfully, create success and experience more ease, joy and meaning in your life and business. Leave a review with your favourite episode, biggest learning, most inspiring moment or ‘aha’ moment.

Let's Connect

Next
Next

People, Connection, Relationships and Business Growth with Melissa Young, Founder of Melissa Young Beauty