The Mindset Shift Every Coach and Consultant and Creative Needs to Grow Their Personal Brand
As a coach, consultant, creative, online expert or service provider you’ve no doubt heard many times before that if you want to stand out you have to show up everyone (online and offline).
On the surface, this sounds good. The more you put yourself out there the more people will notice you and of course you’ll build your profile, presence and business.
The problem is that if you’re a team of one or even if you have a small team being everywhere will drain your energy, waste time, resources and money. You will dilute your message and you can damage your brand.
When you are stretched too thin:
You don’t show up fully at every opportunity.
Your content can feel chaotic and confusing.
Your creativity suffers.
You will have little to no results.
You risk burnout.
Being everywhere and doing all the things is not the best way to grow your personal brand. In fact, intentional, focused, aligned visibility often creates more impact than constant output.
If you would like to grow your personal brand in an aligned way, join me for the Aligned Visibility Masterclass.