Customer Service and Creating Meaningful Experiences With Michelle Pascoe

In this episode of The Debra Shepherd Podcast, I talk to Michelle Pascoe about customer service and how to creating meaningful customer experiences that keep people coming back for more.

Michelle Pascoe (CSP) is an international speaker, business coach, accredited trainer, researcher, author and podcaster.Michelle lives and breathes her passion for customer service, mystery shopping and team motivation. She is an experienced businesswoman anda “retention” specialist in every aspect of service operations and processes and their impact on the customer experience. In 1994 she founded one of Australia’s most respected training companies, Optimum Operating Procedures and Services Pty Ltd (OOPS); now a thriving provider of mystery shopping, service benchmarking, surveys and focus groups, competitor audits, team training and leadership development. Michelle has applied the very tips and techniques that she presents on in achieving her own business success.

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EPISODE HIGHLIGHTS 

  • [08:10] Michelle explains how business will be different post COVID-19. 
  • [10:00] Why you can’t allow yourself to be consumed or change because of the pressure of some customers.
  • [15:00] The importance of personally connecting, communicating and engaging authentically with your customers.
  • [24:48] Leading a multi-generational workplace and serving multi-generational customers.
  • [32:40] The importance of a frictionless customer service experience.
  • [37:37] Measuring the impact of your customer experience.
  • [50:00] Choosing the life you want to live.

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